As effective as they can to promote your brand, promotional products are also used for internal branding. According to the Promotional Products Association International (PPAI), employee relations and events, employing about 8.39% of sales of promotional products. This category includes the general morale and motivation, a company employee events, orientation for workers, organizational commitment / corporate identity, corporate communications, employee Training (other than safety) and employee referral programs. Meanwhile, internal promotions - sales incentives, TQM / quality programs, which affects productivity, reducing inventories, reducing errors and improving the participation of - which requires about 4.31% of sales. Promotional items for employees who use a safety education / incentives are approximately 3.05% of total product. Finally, the survey also shows that PPAI Employee Service Awards (including Anniversary> Recognition, service bonus, etc.) comprise about 5.45% of sales.
Overall, 21.2% of promotional products are oriented towards the employees. This shows that most employers realize that employees are well motivated to increase the bottom line. If you are not used promotional products for this purpose, but now is the right time. Here are some ways to use promotional items are in the corporate world:
Recruitment and retention
Public use --Products for the setting, as shown tchotchkes trade. Distributed to the participants increase job fair to get traffic to your booth. It can also be given the waiver, special gifts to encourage qualified candidates to pursue their application.
Once you've collected the best people, you should keep, of course they want within their organization. As such, you can start to feel welcome with simple gifts. If the packaging of your orientation or permitsKit, you can perform the following steps:
- Stationery branded pens, Sticky Notes, and other accessories for desktop
- Personal items suitable for the office, such as cups, food, etc.
In the long term plans to improve the conservation might also the structure of a loyalty program. Reward employees who have spent a considerable amount of time with the company:
- Gift of high quality as the watches are ideal for employees who have been with the company for more than tenYears.
- Smaller and less expensive gifts may also participate in the workers at their date of recruitment was done. Plates, cups and pins are good for this purpose.
Increase staff motivation and morale
Recognition and reward benefits is a way to motivate employees and strengthen their morale. This in turn can significantly increase productivity of your company. An awards program is one way to achieve this goal. The first thing you do is a bundleclear criteria for qualification. Let your employees know that the targets set for them are practical and achievable. Then the investigation, to carry out what you want your employees as part of the program.
- Plaques and awards will be issued at its best when it is in honor of specific services. For example, in sales, you may have recorded a premium for the employee, who has attracted the highest margin, or the higher income recognized.
- Gift prize may be part of your prizeProgram. Try to maintain their own choices as varied as possible. They are what men and women. Get unisex gifts as well. Especially for the reward points are, in exchange for goods, it is advisable to have a bit 'of everything in the mix.
Team spirit and team-oriented office
A fun way of promotional products used in corporate team spirit. Sporting events and company picnics are an ideal place for sales. Ideal Productsshould include:
- Color-coded caps, T-shirts or T-shirts to employees divided into teams during sporting events
- Cheer gear, such as megaphones and giant foam hands for Games
- Golf Gear (Golf Shirts, bags, souvenirs) for tournaments Office
